Back when I was still quite the regular on Facebook (it honestly is addictive), one of the pages I “liked” and subsequently followed was that of a business-minded individual whom I don’t quite know personally, but who shared some insights which resonated quite deeply with me nonetheless. Anyway, one of the posts he shared was a sort of challenge asking who we’d choose if we had the option of spending a year shadowing a bunch of well-known figures, including Bill Gates, Mark Zuckerberg and Richard Branson amongst a few others.
Oh and there was another “option” of perhaps getting $20 million dollars instead of selecting the mentorship of any of the listed figures. For me it came down to an option between taking the $20 million and perhaps being mentored by Richard Branson, for the sole purpose that I believe he is the true entrepreneur amongst all these individuals. The likes of Bill Gates and Mark Zuckerberg can be associated to just one major company which they each built which made them insanely rich, while Richard Branson’s brand signifies hundreds of different companies, ventures and experiences which can’t be bought with any amount of money.
This leads me to a discussion I once had a while back about the effectiveness of something like cloud technology and the sheer beauty of the marketing behind it. Sure, you have the likes of Microsoft coming to the party with their very own offering of cloud computing solutions, while the technology itself has existed for as long as people have been storing and sharing files online, some of which were transferred to different servers as a means through which to facilitate some backup.
The true power of cloud computing however manifests through web applications which operate over the internet, such as manufacturing software which is used by a multinational company that may be having its various branches collaborating over the internet, via the software. The same goes for accounting solutions such as the Sage Accounting package – where parts of the software’s operation can be facilitated online to allow remote workers perhaps to stay up to speed with what is going on at the head office.
This makes for a brand new case for cloud technology because if you go back a few years and scrutinised its main claim to fame, the likes of Steve Jobs would have marketed cloud computing technology merely as a medium for the storage of what some of us would consider to be frivolous data, like your holiday pics and some videos of your cats. That was quite a stroke of genius because it then compels the likes of Bill Gates and Microsoft to try and think of ways of extending the capabilities of something like cloud computing, exploring the actual concept of cloud computing by way of computations occurring in the cloud and being facilitated over the internet.
That’s where someone with a true entrepreneurial spirit like Richard Branson comes back into the fold, effectively just making use of all this technology to create a product or deliver a service that makes someone like him a lot of money without having to be part of the process of creating and maintaining that technology himself. Add some “hidden” industries into the mix and you’ll be surprised at just how effective cloud computing technology can be in localised offerings such as SEO services in Preston.
Of course all of this opens up a whole new can of worms, internet security wise, but cloud computing security is also somewhat of an online industry unto its own. These are the next frontiers of the development and evolution all computers have to offer us and while some of us may have been sceptics of cloud technology, that initial scepticism perhaps came from the rather rugged nature of the industry as it existed in its pioneering days, specifically with regards to the security concerns surrounding cloud technology.
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